Maximizing Your Advertising Budget with Geo-Fencing

The numerous options available for marketing your business can make it challenging to decide where to invest your advertising budget to get the best ROI. Finding ways to utilize your advertising dollars efficiently to reach the right audience at the right time is...

What Is Micro-Targeting and How Does It Help in Marketing?

A marketing strategy that truly talks to your customers and can cut through the noise of the numerous marketing campaigns out there – isn’t this the kind of marketing your business deserves? If you’re looking for a method that can help you send the right message to...

A Beginner’s Guide to Search Engine Optimization

Search Engine Optimization will increase traffic to your website without paid advertising. Organic traffic refers to visitors that arrive on your website because of unpaid search results. These organic visitors are not referred by any other websites or paid...

How Hiring a Marketing Agency Can Benefit Your Business

One of the most important aspects of any business is marketing. The way you present your story will set you apart from your competitors. Marketing entails numerous elements such as search engine optimization, social media marketing, customer service, and much more...

The Customer’s Purchasing Journey – Making Buying Decisions

Understanding your customer’s purchasing journey is key to understanding how they engage with your brand. A purchase funnel is the path customers take when they decide to buy a product or a service. The purchase journey starts from the moment customers are...

Top 5 New Revenue Streams for E-Commerce Business

No one can deny that e-commerce is ruling the business world today. Most consumers depend on social networking and digital stores to make purchasing decisions, so a business cannot make the mistake of not having a strong online presence. Amazing Stories made...