Reputation management in the Health and Wellness Industry

Competition levels are high in the health and wellness industry. So if you want your health and wellness practice to stand out, it’s vital to invest in reputation management. Stats show that over 81% of patients research and consider online reviews before selecting a...

Branded Content: How Does Storytelling Fit in Your Marketing Mix?

Business storytelling, or branded content, is all about promoting your products and services without directly advertising your products and services. Storytelling is a powerful marketing tool that can help attract and engage customers and help you create a brand...